2011년 11월 27일 일요일

STARBUCKS and CAFÉ BENE

Today we can see lots of café anywhere we go. Among the countless café there are two café that we can see a lot. The one is STARBUCKS and the other is CAFÉ BENE. All two cafés are popular for young people in Korea. They have different concept and pursue different direction but sometimes they looks similar.

STARBUCKS was born in 1971, Seattle in USA. It spreads to global the most. We can see this café anywhere in the world. Of course, there are many STARBUCKS cafés in Korea. It’s not exact, but probably there are 370 cafés in Korea. On the other hands CAFÉ BENE is Korean brand, and it was not long to be born compared with STARBUCKS.

As you can see, if you go two different café, their interiors are totally different, even though they all give us comfortable, cozy atmosphere. It’s my thought, STARBUCKS is modern consisting of black, dark brown that give warm feeling, and when Christmas season, you can see viridian, vermilion color. But CAFÉ BENE has more classical interior than STARBUCKS. Its interior consists of dark hardwood and bricks, and lighting is darker than STARBUCKS. And CAFÉ BENE’s interior is prettier than STARBUCKS. So most Korean women prefer to CAFÉ BENE’s atmosphere.

And the most important thing is menu. They all sell coffee mainly. But CAFÉ BENE sells also gelato and waffle. So you can choice more widely than STARBUCKS. Probably it is easy to consider Korean preference so that they put these two things in menu since it is Korean brand. But considering price of coffee CAFÉ BENE’s coffee is more expensive than STARBUCKS, The most expensive coffee is probably 6,000won in CAFÉ BENE.

Wherever you go, you can feel comfortable, cozy atmosphere since they give space to talk with your friends, eating, drinking. I would like that you shall go to café so that enjoy your relaxing time.

댓글 1개:

  1. There are really so many café in Korea. I think it can give people a good environment to talk or take a rest.

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